Archives: Podcast

#010 Hey Google… Book a Haircut and Get a Real Job

In episode 10 Jeremy, Anne, and Andrew explore the wild world of voice search and Google’s new(ish), eery experiment: Duplex.  Also, we hear from Yoseph Elkaim, co-founder of Omnilab Advisory Partners as he shares which metrics businesses should measuring for success and what startups should be thinking about when approaching potential investors.

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#009 You Were Always on My Mind

In Episode #009 we tackle the psychology of branding and hear some valuable insights from Regina Jennings, Sr VP of Pinnacle Bank.  You can get a copy of the E-Myth on Amazon.

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#008 Time is on My Side… Yes It Is

Christmas is tomorrow and 2019 is right around the corner!  Join Jeremy, Anne, and Andrew as they explore what the future holds for marketing, tech, and the life goals of your favorite podcast trio.  We are also excited to have Samantha Lane of Origami Day with us to talk about finding work-life balance in the new year.  To check out the Origami Day system visit: origamiday.com

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#007 Hit Me With Your Best Shot. Market Away!

Episode #7 is all about hitting your target audience.  Learn some foundational concepts for advertising as well as some important updates coming to the WhatsApp platform.  Dan Spear, VP of PCS technology consultants also joins us to give us the low down on cyber security.

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#006 Taking Care of Business… Every Day

Episode #6 is all about B2B marketing.  Jeremy, Anne, and Andrew talk about some of the must do’s and don’ts of B2B marketing as well as delve into the down and dirty need to know information that all business owners should be thinking about in regard to their finances and bookkeeping.  Sit at the feet of our special guest is R.E. Foust, business finance guru, from Pugh CPAs in Knoxville, and learn about the biggest mistake he has seen business owners make time and time again.

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#005 Christmas (marketing) Don’t Be Late…

In episode 5 of the Big Podcast for Small Business we learn about Facebook’s new not-so-live video format, Microsoft’s October surprise, and we jump head first into holiday marketing!  It’s not too late to plan out your November and December and make the most of the holiday opportunity.  Tune in for some great ideas that you can start implementing today!

PLUS!  Our special guest, Chris Hurley, president of Russell and Abbott Heating and Air (https://russellandabbott.com) shares the story of how he and his coworkers lost their jobs when the business went under and how they brought it back from the dead and became one of the most successful HVAC businesses in the East Tennessee region. 

Facebook Premier Video Instructions: https://www.facebook.com/help/publisher/994096144083740

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#004 Domo Arigato Mr Chatbot

Take a journey through the world of chatbots with Jeremy, Allen, and Andrew in Episode 4 of The Big Podcast for Small Business as they discuss what they are and how small businesses can utilize them to increase sales. Pete Mara, business extraordinaire from Culture Weavers and At The Gap, is our special guest.  Tune in to learn about how businesses of all shapes and sizes can benefit from the MVP model.

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#003 I Like It, I Love It! I Want Some More of It: Providing Great Customer Experiences and Getting Great Reviews

Episode 3 is here with the lowdown on how to get great reviews and how to WOW! your customers with a customer experience extraordinaire Donna Cutting of redcarpetlearning.com This one is a little long, but it’s worth it!

We also tackle new updates with Instagram TV, Instagram Shopping, and some iMessage developments that might be opening up opportunities for SMB marketing. 

You can get Donna’s book, 501 Ways to Roll Out the Red Carpet for Your Customers at Amazon: https://www.amazon.com/Ways-Carpet-Customers-Easy-Implement/dp/1632650231

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#003 I Like It, I Love It! I Want Some More of It: Providing Great Customer Experiences and Getting Great Reviews

#002 The Safety Dance: The Right Moves to Make Your Site Secure

Website security is going to be taking a lead role in the impression that your business gives online. We also tackle Facebook page type changes and hear from business and life coach, Dion Hunt (improvinglifecenter.com) about the impacts of good and bad leadership for small businesses.

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#001 The KeKe to Social Media Success: A Discourse on Trends

Trends come and go, but your brand remains. Jeremy, Allen, and Anne ponder the value and lifespan of trends for marketing.

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